10 Upsell Strategies That Will Increase Your Profits
Copyright © Stone Evans, The Home Biz Guy
As you know it can be very expensive to attract new customers. You can
cut down on those expenses by "upselling" to those new customers. For
example, let's say you're selling a computer with a 15" monitor for $1200.
You tell people they can upgrade to a 17" monitor for only $200 more.
That's upselling! Your goal is to get more money out of the first sale. Below are
ten upselling strategies you can use to increase your profits.
1. Deluxe Upsell-You could sell a basic product and tell people for a
little more money they can receive the deluxe edition.
2. Money Upsell-You could offer people the rights to sell the product
they are buying from your business. You could charge an extra $30 dollars to
get the reproduction rights.
3. Discount Upsell-If you're selling a product people may order again
in the future like shave gel, you could offer them a second can of shave gel at
a discount.
4. Time Upsell-If you're selling a product or service people subscribe
to, like a magazine, you could tell them if they subscribe for two years
instead of one, they can receive it half off the cover price.
5. Quantity Upsell-This is similar to the discount upsell. The only
difference is you increase the discount by how many products they order. If
they order 3 it's a 10% discount, if they order 5 it's a 15% discount.
6. Package Upsell-When you're selling a product you could offer
similar products in a package deal. Tell the people the other products are
cheaper with the package deal versus purchasing them separately.
7. Affiliate Upsell-When you're selling a product you could offer
someone else's product as an upsell. You would have to make a commission on the
product in order to profit.
8. Free Upsell-You could offer a free sample or trial of your product
(your first sale would be free) and then tell people if they order the full
version right now they will get a discount.
9. Extra Upsell-There are many things you could charge extra for at
the time of sale. It could be gift wrapping, imprinting, custom designs, etc.
10. Extended Upsell-If your product comes with a warranty, you could
ask people if they would like to extend the warranty one more year for only
$30.
In conclusion, you can use one or all these strategies to increase
your profits at the point of sale. Don't be afraid to use your imagination to
come up with other upsell strategies.
About the Author:
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Stone Evans helps ordinary people all over the world make money online
with affiliate programs. If you can follow 3 easy steps, you can get your own
customized website, autoresponder (email follow-up software) and pre-written email
marketing campaign professionally designed and installed and ready to pull in
profits for you in 24 hours or less! See details at and sign up today at:
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