12 Ways To Outsell Your Competition
Copyright © Stone Evans, The Home Biz Guy
The key to outselling your competition is to compare your product to
theirs. When you find the differences between products, use your findings to
improve your product. Below are 12 things you can compare and improve upon to
outsell your competition.
1. Price- Can you offer a lower price? Can you offer a higher price
and increase the perceived value of your product? Do you offer easier payment
options than your competition?
2. Packaging- Can you package your product more attractively? Do the
colors of your package relate to your product? Can you package your product
into a smaller or larger package?
3. Delivery- Can you offer cheaper shipping? Do you have a high enough
profit margin to offer free shipping? Can you ship your products faster?
4. Benefits- Can you offer more benefits than your competition? Are
your benefits stronger? Do you have believable proof that supports your claims?
5. Quality- Is your product built and tested to last longer than your
competition? Can you improve the overall quality of your product?
6. Performance- Can you make your product faster at solving your customers’
problem? Is your product easier to use than your competitions?
7. Features- Can you offer more product features than your
competition? Do your features support the benefits you offer?
8. Availability- Is your product always available or do you have to
backorder it? Can your product suppliers drop ship to your customers?
9. Extras- Do you provided free bonuses when your customers buy your
product? Are your bonuses more valuable than your competitions?
10. Service- Do you offer your customers “FREE 24 hour customer
service”? Can you provide free product repair? Does your competition make their
customers talk to a machine?
11. Proof- Can you provide more proof than your competition that your
product is reliable? Can you provide stronger testimonials or endorsements?
12 Guarantees- Do you have a stronger guarantee than your competition?
Do you offer warranties with your product? Do you provide an easier return
policy?
About the Author:
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Stone Evans helps ordinary people all over the world make money online
with affiliate programs. If you can follow 3 easy steps, you can get your own
customized website, autoresponder (email follow-up software) and pre-written email
marketing campaign professionally designed and installed and ready to pull in
profits for you in 24 hours or less! See details at and sign up today at:
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Quote of the Day:
"The wisest mind has something yet to learn." – George Santayana
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